Showing posts with label Advertising. Show all posts
Showing posts with label Advertising. Show all posts

Saturday, 17 April 2010

Twitter kicks off promoted tweets


So, Twitter launched the advertising platform this week. Companies like Starbucks and Virgin have signed up for the service straights away. I noticed these three today:
 I find it quite weird. It is a form of advertising, no doubt about it, but why when I click on the "Promoted by XY" ,just below the particular tweet, it takes to me to "FAQ: Promoted Tweets". Shouldn't it take me to the brand's home website? I am the target audience, not a potential advertiser...